West Kensington Carpet Cleaners Privacy Policy
This Privacy Policy explains how West Kensington Carpet Cleaners collects, uses, stores and protects personal data belonging to our customers and prospective customers in the West Kensington area. It also describes your rights under the UK General Data Protection Regulation and related data protection laws.
By using our carpet cleaning and related services, or by contacting us to make an enquiry, you acknowledge that you have read and understood this Privacy Policy.
Scope of this Privacy Policy
This Privacy Policy applies to all customers and potential customers of West Kensington Carpet Cleaners in the local area, including individuals booking services for residential properties and representatives of businesses arranging services for commercial premises.
It covers personal data collected in person, by telephone, through online enquiries, and through any other communication channels we use to provide or promote our services.
Data Controller
West Kensington Carpet Cleaners is the data controller for the personal data described in this Privacy Policy. This means we are responsible for deciding how and why your personal data is used, and for ensuring that it is handled lawfully, fairly and transparently.
Personal Data We Collect
We may collect and process the following categories of personal data about you, depending on how you interact with us and which services you use:
Identification and contact details, such as your name, address, property location, and general area of residence. Booking and service details, such as preferred dates and times, type of cleaning service, instructions about access to the property, and any information you provide regarding specific items or areas to be cleaned. Communication records, including details of enquiries, complaints, feedback, and any correspondence related to your bookings. Payment and transaction information, including records of payments made for our services and related billing details. Technical and usage information where applicable, such as information relating to how you found our services or interacted with our online content or advertising, to the extent that this involves personal data.
We do not intentionally collect sensitive personal data unless it is strictly necessary for a specific purpose and you choose to provide it to us. In such cases, we will handle this data with additional care and only where a lawful basis applies.
How We Collect Your Data
We collect personal data directly from you when you contact us to request a quote or make a booking, when you speak with our staff in person or by telephone, when you provide information through forms or messages, and when you give feedback about our services.
We may also receive personal data indirectly from third parties, such as property managers, landlords, letting agents, or commercial partners who arrange services on your behalf and share your details so that we can complete the job.
Lawful Bases for Processing
We process your personal data only where we have a valid lawful basis under the GDPR. Depending on the context, the lawful basis will usually be one or more of the following:
Performance of a contract: We use your personal data to provide our services, manage bookings, process payments, and carry out related customer service tasks. This is necessary so that we can perform the contract with you or take steps at your request before entering into a contract.
Legitimate interests: We may process your personal data where it is necessary for our legitimate business interests, provided that your interests and fundamental rights do not override those interests. This includes managing our relationship with you, improving our services, handling queries, and maintaining business records.
Legal obligations: We may process certain data to comply with legal and regulatory requirements, including accounting, tax, and record-keeping obligations.
Consent: In some limited situations, such as where required for certain types of optional marketing communications, we may rely on your explicit consent. Where we rely on consent, you have the right to withdraw it at any time.
How We Use Your Personal Data
We use your personal data for the following purposes:
To handle enquiries, provide quotes, and set up new bookings. To deliver carpet cleaning and related services at the correct address and according to your instructions. To communicate with you about your booking, including confirmations, changes, and follow up messages about the completed service. To process payments and maintain accurate financial and transactional records. To manage customer relationships, deal with complaints or disputes, and provide aftercare. To improve and develop our services and internal processes, including staff training and quality control. To comply with legal or regulatory obligations, or to respond to lawful requests from authorities, where applicable.
Data Sharing and Processors
We do not sell your personal data. However, we may share your personal data with carefully selected third parties where necessary for the purposes set out in this Privacy Policy.
These third parties may include service providers who act as data processors on our behalf, such as payment processing providers who handle card or electronic payments, information technology and system support providers who help us operate our booking and communication systems, administrative and professional service providers who assist with accounting, document storage, or other operational functions.
Where we use data processors, we only share the personal data that is necessary for them to provide their services to us, and we require them to handle your data securely and lawfully under a written contract.
International Transfers
Where personal data is transferred outside the United Kingdom or the European Economic Area by our service providers, we will take steps to ensure that appropriate safeguards are in place. This may include standard contractual clauses or equivalent measures to protect your data in accordance with applicable data protection laws.
Data Retention
We keep your personal data only for as long as necessary to fulfil the purposes for which it was collected, including to provide services to you, maintain records of our dealings, and meet legal, tax, and accounting requirements.
In determining appropriate retention periods, we consider the amount, nature and sensitivity of the data, the potential risk of harm from unauthorised use or disclosure, the purposes of processing, and whether those purposes can be achieved by other means. Once personal data is no longer needed, we will securely delete or anonymise it.
Data Security
We take reasonable technical and organisational measures to protect your personal data against accidental or unlawful destruction, loss, alteration, unauthorised disclosure, or access. These measures include limiting access to personal data to staff and contractors who need to know it for the performance of their duties and ensuring that they are subject to appropriate confidentiality obligations.
Your Data Protection Rights
Under the GDPR and related data protection laws, you have several important rights in relation to your personal data. Subject to certain conditions and exemptions, these include:
Right of access: You can request confirmation that we process your personal data and obtain a copy of the data we hold about you.
Right to rectification: You can ask us to correct inaccurate or incomplete personal data that we hold about you.
Right to erasure: In certain circumstances, you can request that we delete your personal data, for example where it is no longer needed for the purposes for which it was collected.
Right to restriction of processing: You can ask us to restrict the processing of your personal data in specific situations, such as while we are verifying its accuracy or considering an objection you have raised.
Right to object: You can object to the processing of your personal data based on our legitimate interests, for reasons relating to your particular situation. We will stop processing unless we can demonstrate compelling legitimate grounds that override your interests or where the processing is necessary for legal claims.
Right to data portability: Where processing is based on consent or on a contract and carried out by automated means, you may request to receive your personal data in a structured, commonly used, machine readable format, or for it to be transmitted to another controller where technically feasible.
Right to withdraw consent: Where processing is based on your consent, you may withdraw that consent at any time. This will not affect the lawfulness of processing carried out before consent was withdrawn.
You also have the right to lodge a complaint with a supervisory authority if you believe that your data protection rights have been infringed.
Children
Our services are generally aimed at adults arranging carpet cleaning for homes or business premises. We do not knowingly collect personal data relating to children. If we become aware that we have collected such data inadvertently, we will take steps to delete it as soon as reasonably possible.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our services, applicable laws, or our approach to privacy. Any updated version will apply from the date it is published. We encourage you to review this Privacy Policy periodically to stay informed about how we handle your personal data.